REJECTION OF UNILEVER PRODUCTS
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REJECTION OF UNILEVER PRODUCTS

In Israel, two large Israeli retailers immediately abandoned Unilever products due to the sharp rise in selling prices by a multinational corporation. Instead of the usual products of this manufacturer, ads explaining the reasons for their absence are placed on the shelves in 450 retail outlets. Also, local networks have declared a trade "war" against Kimberly Clark – Vesti Israel


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